Americans Are Googling ‘Bitcoin’ in the Middle of the Night

1 AM Eastern time is the most popular time in the US to search the biggest word in crypto.

The hourly data from Google Trends shows that US-based searches for “Bitcoin” have consistently peaked around 1 AM Eastern time for the past week. This hourly data is only available seven days into the past, so we don’t know if this is an established pattern or a new development.

The latest Google Trends data for “Bitcoin” searches. Source: Google Trends.

The latest Google Trends data for “Bitcoin” searches. Source: Google Trends.

Out of 50 states, California is the most search-happy at this hour, possibly because 1 AM Eastern represents just 10 PM local time on the west coast. Plenty of reasonable browsing time left in the evening.

Google Trends data for “Bitcoin” searches. Source: Google Trends.

Google Trends data for “Bitcoin” searches. Source: Google Trends.

It’s also not surprising that the peak search interest in Bitcoin over the past 30 days coincided with this week’s notorious Twitter hack. As Satoshi Nakamoto once noticed under similar circumstances, “it would have been nice to get this attention in any other context.”

Meanwhile, it is still not too late for some of the victims to get their Bitcoin back.